Episodes

Episode 84 Electrician Marketing Secrets Clay and Joseph discussed delaying the generator classes for two weeks to have time to create a structured lesson format for marketing fundamentals for electricians. They also planned to reach out to workshop attendees to get them on a call and offer the program. - PLAY @0:00 Clay and Joseph discussed the topic of electrician marketing secrets and the importance of properly marketing the problem that they want to solve to potential customers in order...

Joseph and Clay discussed the importance of recruiting diverse candidates in the electrician industry, including women, and shared different methods for finding and hiring the right people for the job. They also acknowledged the challenges of recruiting in today's landscape and emphasized the need for a new approach. Joseph and Clay discussed the challenges of finding and hiring qualified electricians in a changing job market, including the impact of COVID-19 and the need to look beyond the trad...

Clay and Joseph discussed the benefits of recording oneself to improve presentation skills and control how others perceive them. They also talked about the importance of positivity and inclusivity in their podcast and client interactions. - PLAY @8:00 Clay and Joseph discussed the importance of recording oneself to improve public speaking skills. They emphasized the significance of tonality, voice inflections, and body language in conveying authenticity and building trust with customers. - PLAY ...

Niche Electrical Secrets Generator Class Review Joseph and Clay discussed their recent four-hour class, noting that it was a big effort but worthwhile. They reviewed the show up rates and retention, thanked everyone, and talked about their favorite nuggets from the class in preparation for their next meeting in two months. - PLAY @0:19 Joseph and Clay discussed their recent generator workshop and how emotionally draining it can be to be on live for so long. They also talked about th...

Clay and Joseph discussed their love for commercials and the value of marketing, including trend jacking and the power of advertising during the Super Bowl. Joseph also shared how his company, Patriot Electric, capitalized on the Patriots' wins to increase brand recognition. - PLAY @5:38 Clay and Joseph discussed the importance of simplifying the sales process in the electrical industry. They emphasized the need to focus on the customer's concerns and avoid overwhelming them with unnecessary inf...

Clay and Joseph discussed the topic of working on holidays and the importance of being willing to offer enhanced hours to differentiate from other service providers. They also mentioned the benefits of offering a first class pass to clients who require weekend or holiday service. - PLAY @15:21 Clay and Joseph discussed the importance of establishing conditions and having a plan in place for customer service. They also talked about the value of premium service and the need for enhanced rates on h...

Clay and Joseph discussed a product called ConnectDER, which is an adapter that goes into the meter socket and allows for a legal and viable way to provide 60 amps of power without requiring an upgrade to the electrical panel. They also discussed the potential uses of ConnectDER beyond EV chargers and how it can be helpful for customers who cannot afford a full electrical system upgrade. - PLAY @21:59 Clay and Joseph discussed the different options for installing a car charger, ranging from the ...

Joseph and Clay discussed various financial topics, including lines of credit, debt, and the importance of financial discipline. They also briefly mentioned a book called "Profit First" and congratulated Derek on the birth of his son. Joseph was sick but had good energy. - PLAY @0:00 Clay and Joseph discussed the importance of cash management and the Profit First method by Michael McAlliwitts. They emphasized the need to pay oneself first and allocate a percentage of profits to a separate accoun...

Ep 76 - Electrician Cash Management Secrets Pt II Clay and Joseph discussed their sales process and how it helps eliminate objections. They also talked about the importance of sales for a business's survival. Clay and Joseph discussed the importance of mastering sales and increasing profitability by controlling costs and raising prices. They emphasized the need to focus on all three aspects simultaneously for maximum impact Clay, Joseph, and others discussed various ways to increase profit in a ...

Clay and Joseph discussed their productivity for the day, including their success in bringing in old leads and setting up follow-ups. They also talked about a lesson they taught and how they improved it for future sessions. - PLAY @0:06 Joseph and Clay were discussing a program but couldn't find it, so Joseph shared a drive link with Clay to put the program in. - PLAY @4:50 Clay and Joseph discussed various topics including money management, potential podcast topics, and upcoming meetings with a...

Episode notes: Clay and Joseph discussed the importance of not living for just the weekends and the fear that holds people back from taking opportunities. They also talked about the challenges of retaining talented employees and the danger of using aggressive tactics to recruit them. - PLAY @8:22 Joseph and Clay discussed how to handle an employee who received a job offer from another company. They emphasized the importance of showing gratitude, reframing the situation, and asking open-ended que...

What you missed... On Episode 73 of Electricpreneur Secrets! . Clay and Joseph discussed lead strategies and the emotional process of the buyer's journey in their electrical contracting business, Service Loop Electrical. Joseph was feeling under the weather due to his kids being sick. . Joseph and Clay discussed the importance of serving customers at the highest level by anticipating their future needs and emotional state. They also talked about the significance of relatability and personalit...

Episode 72 - Electricians need to accept shortcomings & leverage losses to succeed What you missed on Episode 72 of Electricpreneur Secrets: Clay and Joseph discussed the importance of appreciating and leveraging losses and shortcomings as a means for growth and learning. They also emphasized the need to prioritize being present over being perfect and to view failures as valuable lessons. - Clay and Joseph discussed the problems of complacency and lack of process in the workplace, partic...

Joseph and Clay discussed the AC service situation. Joseph suspected that the salesperson was sent to install the hard start kit and use the opportunity to discuss an upgrade option with him. - PLAY @1:00 Clay and Joseph discussed the importance of positioning oneself as a solution rather than a salesperson when interacting with customers who may initially see them as part of the problem. Joseph shared that he had higher sales when he looked like a technician rather than a salesperson. - PLAY @1...

Joseph and Clay discussed the importance of service and why it is priced at a premium. They also talked about the impact of acidity on anxiety and how it relates to drinking Coke. - PLAY @0:00 Joseph and Clay discussed the importance of providing excellent customer service and how it can set a business apart from its competitors. Joseph shared his personal experiences with hiring service companies and how he values those who can meet his expectations. - PLAY @8:48 Clay and Joseph discussed the c...

Clay and Joseph discussed the importance of having fun in the workplace and how being too focused on work can lead to missing out on important events. Joseph shared his personal experience of making mistakes by overworking himself. - PLAY @0:06 Clay and Joseph discussed the impact of overworking oneself on personal relationships and the importance of leading by example in business. They also emphasized the need to recognize the shadow cast by one's own authority and to take actions that communic...

What you missed today on Electricpreneur Secrets, Episode 68... Joseph and Clay discussed various topics including learning about business from dogs, the value of having fun in the workplace, and how to improve warranty processes to avoid losing customers. They also reflected on their previous "In a Slump" series and expressed gratitude for the positive feedback they received. Clay and Joseph discussed how warranties are offered to manage risk and make customers feel safe, but the after-serv...

Clay and Joseph discussed the importance of having a routine and how it can make or break you. They also touched on the topic of alcohol and its effects. - PLAY @0:00 Joseph and Clay discussed the importance of having a consistent routine to prepare oneself for the day ahead, including taking small manageable steps and having intention for how the day will play out. They emphasized the importance of balancing health, family, and business, and the risks of not having a routine and allowing emotio...

Clay and Joseph discussed their mentors and the impact they have had on their communication and business skills. They also celebrated a member's sales success and shared their excitement for upcoming live streams. - PLAY @7:00 Joseph and Clay discussed the concept of being in a slump, both personally and in business/sales. They emphasized the importance of taking responsibility and conducting a self-diagnostic process to improve performance and maximize the value of each call. - PLAY @14:29 Clay...

Joseph and Clay discussed code seminars and their experiences attending them. They also talked about upgrading their webcams and joked around about being pleasant and polite. - PLAY @0:00 Clay and Joseph discussed how to identify and get out of a slump by changing one's perspective and not identifying with failure. They also talked about the ups and downs of life and how to manage expectations. - PLAY @22:09 Clay and Joseph discussed how to pivot from a negative mindset and shared personal exper...

Sales, funny as it may seem, is seen as a dirty word. No one wants to spend money, but people want things to get done, No one wants to be sold anything, but people want to buy things. If you think hard about it, it's such a paradoxical situation. But the reality is, sales are the lifeblood of any business. Without sales, there's no revenue, and without revenue, there's no business. Sales is often looked as a "dirty word", especially when it comes to electrical services. Clients are always weary ...

In our world today, technology is ubiquitous and has the potential to make our lives easier in countless ways. From automating repetitive tasks to improving communication and collaboration, technology has revolutionized the way we live and work. The same thing can be said when talking about the electrical industry. Smart technology, when used correctly, can make your services a lot better. However, the catch is using technology intelligently. Offering smart switches and technology in your electr...

There comes a time when we're dealing with people who only AIM to get the estimates. They may say they're just looking for quotes and that they're not the one to make the final decision or they may even say they're just out comparing prices of different electrical companies. Regardless, it can be challenging to deal with clients who are only interested in estimates, since it doesn't actually give you a lot of chances to win them over and REALLY go for your electrical services.&nb...

Your electrical business is a reflection of who you are, how you're navigating through the journey of life and what your goals are. Every decision you make for your business is a reflection of your values, work ethic, and character. It's important to remember that running a successful electrical business isn't just about making a profit; it's about building a reputation for yourself and your business. When you're an electricprenuer, you will face numerous challenges in running your business, ...