If you're an electrician stuck between $100K and $2M and your techs struggle with close rate, objections, or average ticket size this episode is for you. In this session, Clay and Joe break down the 6-option sales framework that: - Preemptively handles “email it over” • Stops customers from shopping multiple quotes • Raises your average ticket • Shifts you from technician to trusted advisor 💡 What You’ll Learn: • How a $300 Ring doorbell call turns into a full security system upgrade • …
When the storm hits, most electricians react. But in this episode, Joseph Lucanie flips that mindset by showing how proactive service not only protects homeowners, it builds unstoppable loyalty. From pre-storm generator check...
Most electricians think they’re being helpful by quoting the one thing the homeowner asked for but in reality, that’s the fastest path to burnout, low tickets, and lost trust. In this episode, we break down the silent killer ...
Still charging $150/hr as an electrician? This is why that rate is silently draining your profits and how to break free. In this episode, we expose the real math behind electrician hourly rates, why $150/hr isn’t cutting it a...
Most electricians think they have a pricing problem… but what if it’s actually a confidence problem? In this powerful episode, Joseph and Clay break down the numbers that finally make profit real and show you how to build pri...
Are electricians really making $100K in 2026? Or even more? In this episode of The Million Dollar Electrician, we unpack exactly how much different electricians are earning right now, from apprentices to seasoned business owners. We share real stories from the field, exact income numbers, and the s…
Every electrical business makes this choice. Most don’t realize the ripple effect it creates. In this episode of the Million Dollar Electrician Podcast, we uncover the truth about electrical apprenticeships and why choosing between an apprentice or journeyman could define the future of your busines…