Episodes

In the field of electrical work, being a subcontractor could end up screwing your business or if positioned properly could take it to the next level. Many electricians have attested to the fact that being a subcontractor can ...

Simple pricing allows you to focus on giving premium service, which also allows you to build more rapport and engagement. One method many electrical companies use is a pricing book, a menu of services you offer, and how much ...

Any time someone tries something new, whether it's a hobby, a career change, or a new business process, we all experience those "chicken moments." Because we have the fear of uncertainty and failure, we go back to what's familiar, even if the road is leading us to a dead end. We rather deal with th…

Every one of us has this antagonist outside of us, and it may be anyone or anything that we naturally stand against. But it's important to understand what is the antagonist to your success and what is holding you back from re...

Being an electrician, you must ensure you can offer economical financing options to your customer, regardless of the level. The sad reality is that people often live from paycheck to paycheck. Your customers may not have a go...

At times, dealing wih certain clients can be a handful. From constantly changing their minds to expecting miracles in a matter of days, it can be difficult to remain professional and handle the situation with ease. However, o...

As we all know, a process is always needed to ensure a successful outcome. Having a set of steps and procedures to follow can help save time and resources. Because of this, many electricians find ways to streamline their oper...

"Buyer's remorse" is one of the most disenchanting things that could happen to a salesperson. You do everything right from your process, sales pitch and delivered a great presentation. Then you wait for a while for that final "YES" and in the end, they come up with all sorts of excuses. If you're i…

As an electrician, clients may test you in so many ways. They may question your work, haggle on the price, ask for additional work outside of the agreed-upon scope, or make unreasonable demands. In some cases, clients may eve...

Description When customers commend you for your presentation, you may think that should count as a win. However, this is not always the case; instead, you should be trying to figure out what the customer isn't telling you. Specificity is what we need, and generalizations kill clarity. We should be …

One choice is no choice at all; any situation with fewer options will leave the customer feeling like there is only one choice, which becomes an ultimatum of whether or not they are going to work with you or someone else. Cus...

The importance of organic lead mastery is paramount, as this is the most authentic form of relationship you can create with clients or customers. By organically building relationships, you’ll be able to understand their needs...

It's no surprise that people see recession as a drawback. They either get discouraged or make excuses to slack off. Many people tend to justify why they fail to get projects because of a recession, but think about how much you will rise above your competitors once you figure out how to improvise in…

The road to becoming a successful electrician is not a straight line, and you're guaranteed to face challenges and problems that will test your resolve. From tuning your craft to learning how to market your services, each step of the way requires hard work and dedication. For Joseph, the journey wa…

The importance of being a novice in a particular field cannot be overstated, as it is a necessary step toward achieving mastery. When individuals attempt to emulate the methods of successful individuals, they often become int...

We, as people, fail to take organized action consistently, and it's difficult to grow if you don't figure it out. Entrepreneurs always have a new goal that they add to their list every time they wake up, and when they fall short, they make excuses for themselves, making their list longer. This is t…

There are two types of challenging customers electricians can encounter. First are those that come to you about a particular service and say they have watched DIY YouTube Clips, Installation, and theory videos. They have the ...

Sometimes, even when the electrical job is done, certain customers aren't fully satisfied with the work. They won't point this out to you, but they will think about it. This can lead to them not hiring you in the future, or worse – they may leave bad reviews online. One mistake electricians make is…

The electrical service industry is undeniably a competitive one. For your company to thrive, you have to be able to create options that not only help your clients but also satisfy their needs. However, this can be very challe...

Among the many challenges electricians face is shifting from hourly to flat rate pricing. Many customers often prefer an hourly rate since they believe this saves them money, which can be a problem if you're planning to make ...

For any electrician, the true test of success is not only in reaching the job site but also in how you use the time you have before arriving. Taking those 15-45 minutes to prepare yourself mentally can make all the difference...

As an electrician, it's always the ultimate goal to resolve our client's electrical problems and deliver the best possible service. However, while we fix faults, we overlook their emotional needs too. We lean too much on the electrical aspect that we forget that this problem they're going through h…

For many electricians, ruining your process and not sticking to your script as a result of objections is a common drawback. Lacking a consistent process can damage your future work ethic and inevitably lead to degrading criti...

SUMMARY KEYWORDS people, eddie, talking, business, electrical, questions, electrician, trust, call, customer, edward, fellas, big, edie, problem, life, put, company, man, asked What’s the difference between winning and losing in business? 4:45 When do you get to cash in on your equity? 7:22 How man…